NBC's poker tournament

[2Tone]

NBC Sports plans to announce today that it will produce its own Las Vegas-based poker tournament -- a move that could be a prelude toward landing the World Series of Poker on network television.

NBC will film the National Heads-Up Poker Championship, a showdown between 64 players at the Golden Nugget in early March, just the latest in a series of new television programs aimed at capitalizing on poker's growing popularity.